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Course profile

Technology of Business Analytics (BSAN3210)

Study period
Sem 2 2024
Location
St Lucia
Attendance mode
In Person

Course overview

Study period
Semester 2, 2024 (22/07/2024 - 18/11/2024)
Study level
Undergraduate
Location
St Lucia
Attendance mode
In Person
Units
2
Administrative campus
St Lucia
Coordinating unit
Business School

To be effective business analysts, graduates must understand the technology platforms that support business analytics. Numerical analysis software is the core platform on which business analytics relies. Using the numerical analysis software R, this course provides students with firsthand experience of coding and programming for business analytics. Thus, the course helps to equip students for careers as business analysts by providing them with knowledge of the platforms that support business analytics.

The revolution in "big data" is transforming both business practices and the curriculum in business schools.ᅠBusiness analytics applies technologies and software environments that have traditionally not been used extensively in business and therefore not heavily featured in business school curricula. A purpose of this course is to provide students with a more structured introduction to the technologies of business analytics, including the key software environments. R is an example of a Programming language which is a platform on which business analytics rests. This course places particular emphasis on an open-source platform (R); however, recognising that many businesses will use proprietary software environments to support their analytics initiatives is important to recognise (for example, software including MATLAB and SAS). Further, this course places emphasis on using this platform to create tools that can support business decision making such as graphical user interfaces and/or decision support systems.

Course requirements

Prerequisites

You'll need to complete the following courses before enrolling in this one:

BISM2204 or BSAN2204

Incompatible

You can't enrol in this course if you've already completed the following:

BISM3210

Course contact

Timetable

The timetable for this course is available on the UQ Public Timetable.

Additional timetable information

Please note: Teaching staff doᅠnotᅠhave access to the timetabling system to help with class allocation. Therefore, should you need help with your timetable and/or allocation of classes, please ensure you emailᅠbusiness.mytimetable@uq.edu.auᅠfrom your UQ student email account with the following details:

  • Full name,
  • Student ID, and
  • the Course Code

Aims and outcomes

The broad aim of this course is to provide students with a structured introduction to the technologies of business analytics, with a particular emphasis on the software environments used for business analytics. Students should develop a specific understanding of how these software environments are used and the key concepts in using these software environments (including some emphasis on programming concepts for business analytics). Students should develop an appreciation of how these technologies can increase the productivity of business analysts and business analytics projects, and how businesses and analysts can deploy these technologies to support their business analytics efforts.

Learning outcomes

After successfully completing this course you should be able to:

LO1.

Recognise and explain the role of new and emerging technologies for business analytics.

LO2.

Explain the core features of the technology platforms of business analytics.

LO3.

Use and apply the technologies of business analytics with a particular emphasis on open-source computing environments.

LO4.

Compare and critically evaluate the different technologies and software environments used for business analytics.

LO5.

Demonstrate how the technologies of business analytics can support business decision making and improve business performance.

Assessment

Assessment summary

Category Assessment task Weight Due date
Paper/ Report/ Annotation, Project Assessment 1 (A1) 20%

6/09/2024 5:00 pm

Paper/ Report/ Annotation, Project Assessment 2 (A2) 50%

25/10/2024 5:00 pm

Essay/ Critique Assessment 3 (A3) 30%

7/11/2024 - 14/11/2024

Assessment details

Assessment 1 (A1)

Mode
Product/ Artefact/ Multimedia
Category
Paper/ Report/ Annotation, Project
Weight
20%
Due date

6/09/2024 5:00 pm

Learning outcomes
L01, L02, L03

Task description

A project plan/proposal outlining the plan for your project in creating a software tool.

Artificial Intelligence (AI) provides emerging tools that may support students in completing this assessment task. Students may appropriately use AI in completing this assessment task. Students must clearly reference any use of AI in each instance.

A failure to reference generative AI use may constitute student misconduct under the Student Code of Conduct.

 

Submission guidelines

Via Blackboard

Deferral or extension

You may be able to apply for an extension.

The maximum extension allowed is 7 days. Extensions are given in multiples of 24 hours.

Late submission

A penalty of 10% of the maximum possible mark will be deducted per 24 hours from time submission is due for up to 7 days. After 7 days, you will receive a mark of 0.

Assessment 2 (A2)

Mode
Product/ Artefact/ Multimedia
Category
Paper/ Report/ Annotation, Project
Weight
50%
Due date

25/10/2024 5:00 pm

Learning outcomes
L01, L02, L03, L04, L05

Task description

A project report on the developed software tool.

Artificial Intelligence (AI) provides emerging tools that may support students in completing this assessment task. Students may appropriately use AI in completing this assessment task. Students must clearly reference any use of AI in each instance.

A failure to reference generative AI use may constitute student misconduct under the Student Code of Conduct.


Submission guidelines

Via Blackboard

Deferral or extension

You may be able to apply for an extension.

Late submission

A penalty of 10% of the maximum possible mark will be deducted per 24 hours from time submission is due for up to 7 days. After 7 days, you will receive a mark of 0.

Assessment 3 (A3)

Mode
Written
Category
Essay/ Critique
Weight
30%
Due date

7/11/2024 - 14/11/2024

Learning outcomes
L01, L02, L03, L04, L05

Task description

You have a seven-day window to complete your assessment. You can access and submit your assessment at any time within the seven-day window.

AI Statement:

Machine Translation (MT) may support students in completing this assessment task. Students may appropriately use MT in completing this assessment task. Students must clearly reference any use of MT in each instance.

Use of generative Artificial Intelligence (AI) in this task is prohibited.

A failure to reference MT use and / or the use of generative AI may constitute student misconduct under the Student Code of Conduct.

Submission guidelines

Deferral or extension

You may be able to apply for an extension.

The maximum extension allowed is 7 days. Extensions are given in multiples of 24 hours.

Late submission

A penalty of 10% of the maximum possible mark will be deducted per 24 hours from time submission is due for up to 7 days. After 7 days, you will receive a mark of 0.

Course grading

Full criteria for each grade is available in the Assessment Procedure.

Grade Cut off Percent Description
1 (Low Fail) 0 - 29

Absence of evidence of achievement of course learning outcomes.

2 (Fail) 30 - 46

Minimal evidence of achievement of course learning outcomes.

3 (Marginal Fail) 47 - 49

Demonstrated evidence of developing achievement of course learning outcomes

4 (Pass) 50 - 64

Demonstrated evidence of functional achievement of course learning outcomes.

5 (Credit) 65 - 74

Demonstrated evidence of proficient achievement of course learning outcomes.

6 (Distinction) 75 - 84

Demonstrated evidence of advanced achievement of course learning outcomes.

7 (High Distinction) 85 - 100

Demonstrated evidence of exceptional achievement of course learning outcomes.

Supplementary assessment

Supplementary assessment is available for this course.

Additional assessment information

Grades will be allocated according to University-wide standards of criterion-based assessment.

Learning resources

You'll need the following resources to successfully complete the course. We've indicated below if you need a personal copy of the reading materials or your own item.

Library resources

Find the required and recommended resources for this course on the UQ Library website.

Learning activities

The learning activities for this course are outlined below. Learn more about the learning outcomes that apply to this course.

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Learning period Activity type Topic
Week 1
Seminar

Course Introduction

Learning outcomes: L01

Week 2
Seminar

Software for Business Analytics

Learning outcomes: L01, L02

Practical

Quick start in R

Learning outcomes: L03

Week 3
Seminar

Programming Concepts - Data Structures

Learning outcomes: L02, L03

Practical

The R Environment

Learning outcomes: L03

Week 4
Seminar

Programming Concepts - Input/Output

Learning outcomes: L02, L03, L04, L05

Practical

Basic expressions and visualisation

Learning outcomes: L03

Week 5
Seminar

Software Testing - Process and Practices

Learning outcomes: L02, L03, L05

Practical

Inside R

Learning outcomes: L03

Week 6
Seminar

Creating a Graphical User Interface and Website

Learning outcomes: L02, L03, L05

Practical

Shiny package in R

Learning outcomes: L03

Week 7
Seminar

Data management and linkage

Learning outcomes: L02, L03, L05

Practical

Meta-programming in R

Learning outcomes: L03

Week 8
Seminar

Creating an Information Repository

Learning outcomes: L01, L02

Practical

Object-Oriented Programming

Learning outcomes: L03

Week 9
Seminar

Cyber-Security (Privacy and Confidentiality)

Learning outcomes: L02, L03, L05

Practical

Working with databases

Learning outcomes: L03

Mid Sem break
No student involvement (Breaks, information)

In-Semester Break

Week 10
Seminar

Software Documentation-Technical and End User

Learning outcomes: L02, L03, L05

Practical

Data Manipulation

Learning outcomes: L03

Week 11
Practical

Data Manipulation part 2

Learning outcomes: L02, L03, L05

Week 12
Seminar

Project workshop and Consult

Learning outcomes: L01, L02, L03, L04, L05

Week 13
Seminar

Revision and Take-Home Assessment

Policies and procedures

University policies and procedures apply to all aspects of student life. As a UQ student, you must comply with University-wide and program-specific requirements, including the:

Learn more about UQ policies on my.UQ and the Policy and Procedure Library.