Course coordinator
Dr Faith Ong
Course overview
- Study period
- Semester 1, 2026 (23/02/2026 - 20/06/2026)
- Study level
- Postgraduate Coursework
- Location
- St Lucia
- Attendance mode
- In Person
- Units
- 2
- Administrative campus
- St Lucia
- Coordinating unit
- Business School
This course focuses on the flow of information and people in the travel and tourism industries. Students will develop an advanced understanding of the distribution and management of the travel and transport sectors of the tourism industry. This course will explore how visitors find and book travel products, and how they access tourism product through various transport modes. The role of travel distribution intermediaries and transport companies will be analysed from a sustainable management perspective.
This course acquaints you with international, regional and local transport modes, networks and patterns, passenger flows and regulation. The role of various transport modesﾠis examined, including land, sea and air, together with the contribution made by both to the private and public sectors. The course also examines the travel distribution system and the effect of changes from the introduction of new technologies is examined with reference to their impacts on past and future developments in international tourism.
Course Changes in Response to Previous Student Feedback
The four module quizzes have been changed to one reflective assessment in response to feedback on assessment load.
Course requirements
Assumed background
Although there are no pre-requisites for this course, it is a postgraduate course and therefore some background knowledge and a general understanding of the range of activities that fall under the umbrella of 'tourism' is assumed. As a postgraduate level course, it is also assumed that students are aware of the standards required for academic writing, particularly in relation to avoiding plagiarism and using referencing.
Incompatible
You can't enrol in this course if you've already completed the following:
TOUR7004
Course contact
Course staff
Lecturer
Dr Faith Ong
Timetable
The timetable for this course is available on the UQ Public Timetable.
Additional timetable information
Please note: Teaching staff do not have access to the timetabling system to help with class allocation. Therefore, should you need help with your timetable and/or allocation of classes, please email business.mytimetable@uq.edu.au from your UQ student email account with the following details:
- Full Name
- Student ID
- Course Code
Aims and outcomes
The aims of this course are to:
- provide you with an understanding of the structure, nature and operation of global transportation;
- assist you to understand alternative perspectives of those involved in providing travel and transport systems;
- enable you to make sound and well-balanced decisions when working within any organisational context of the international tourism transport management sectors; and
- provide you with an understanding of the global travel distribution system and the impact of technology on the distribution of travel information and products.
Learning outcomes
After successfully completing this course you should be able to:
LO1.
Understand the structure, nature, operation and future development of global travel distribution and transportation.
LO2.
Analyse the role of policy, planning and public sector entities in the provision of accessible regional and local transport systems.
LO3.
Understand the environment in which travel distribution takes place and the factors influencing choice of distribution strategy.
LO4.
Reflect on your personal understanding of travel distribution and transport systems.
LO5.
Within a group setting, analyse data from a range of sources to make collaborative strategic decisions about the design, logistics and delivery of transport services for visitors.
Assessment
Assessment summary
| Category | Assessment task | Weight | Due date |
|---|---|---|---|
| Paper/ Report/ Annotation, Presentation, Role play/ Simulation |
Airline Simulation
|
60% Proposal video - 25%; Annual report - 25%; Performance metrics - 10% |
Airline Proposal Video Presentation 2/04/2026 2:00 pm Annual Report 7/05/2026 2:00 pm Final Airline Performance Nominations 22/05/2026 5:00 pm Peer Assessment 29/05/2026 5:00 pm
See Blackboard for more information about the due dates. |
| Practical/ Demonstration, Role play/ Simulation |
Reflective Learning Assessment
|
40% |
Week 12 - Week 13
Each student will have a maximum of 10 minutes to complete this in-person assessment during an allocated time slot. Your specific time slot will be allocated by Week 11 of semester. |
Assessment details
Airline Simulation
- Team or group-based
- Mode
- Activity/ Performance, Product/ Artefact/ Multimedia
- Category
- Paper/ Report/ Annotation, Presentation, Role play/ Simulation
- Weight
- 60% Proposal video - 25%; Annual report - 25%; Performance metrics - 10%
- Due date
Airline Proposal Video Presentation 2/04/2026 2:00 pm
Annual Report 7/05/2026 2:00 pm
Final Airline Performance Nominations 22/05/2026 5:00 pm
Peer Assessment 29/05/2026 5:00 pm
See Blackboard for more information about the due dates.
- Other conditions
- Peer assessment factor, Longitudinal.
- Learning outcomes
- L01, L03, L05
Task description
This course will make use of an online airline simulation to help you learn about the logistics and operations of passenger transport modes. You will work as part of a team of five to seven students to create and manage a virtual airline. A Trial Simulation will run from Weeks 4 to 6 to allow you to familiarise yourself with the online software. The simulation will be reset after Week 6.
The assessable part of the simulation will commence on Week 7 (Actual Simulation) and will conclude at the end of Week 12. Each airline will receive $300 million of start-up capital. In the simulation, one week of the semester will represent six months (two quarters) of a financial year. At the end of each week, news items that may impact on the operation of your airline will be circulated. You will need to work on the simulation every week during this time.
Your team’s performance will be assessed at three stages of the simulation.
Stage 1 Before the simulation, your team will present a video proposal for your airline.
Stage 2 During the simulation, your team will prepare an annual report.
Stage 3 At the conclusion of the simulation, the performance of your airline will be evaluated.
While simulation assessments will be completed as a group, you will receive individual marks. Your individual marks for these tasks will be weighted based on a peer evaluation of your contribution to the team. The peer evaluation will be conducted online in Week 13 (by Friday, 5pm) after the simulation has finished. You will be asked to evaluate your own performance and the performance of each of your team members along five dimensions (contribution, quality, attendance, timeliness and overall performance). More details about how this peer evaluation will be calculated are available in the assessment guidelines on the course Blackboard site.
You should aim to spend about 4-5 hours per week on the simulation and related assessments between weeks 2-12. This would typically consist of one hour of team meetings to delegate tasks plus three to four hours of individual work per week. In addition to this, some time will also be set aside in class for you to work with your team.
AI Statement
Artificial Intelligence (AI) and Machine Translation (MT) are emerging tools that may support students in completing this assessment task. Students may appropriately use AI and/or MT in completing this assessment task. Students must clearly reference any use of AI or MT in each instance.
A failure to reference generative AI or MT use may constitute student misconduct under the Student Code of Conduct.
Submission guidelines
The video presentation and annual report should be submitted electronically on BlackBoard. Only one submission is needed from each team and no hard copy is required. No submission is required for the final airline performance - data will be taken directly from the simulation. Peer evaluation for this course must be completed by Friday of Week 13.
Deferral or extension
You may be able to apply for an extension.
The maximum extension allowed is 14 days. Extensions are given in multiples of 24 hours.
Late submission
A penalty of 10% of the maximum possible mark will be deducted per 24 hours from time submission is due for up to 7 days. After 7 days, you will receive a mark of 0.
Reflective Learning Assessment
- Identity Verified
- In-person
- Mode
- Oral
- Category
- Practical/ Demonstration, Role play/ Simulation
- Weight
- 40%
- Due date
Week 12 - Week 13
Each student will have a maximum of 10 minutes to complete this in-person assessment during an allocated time slot. Your specific time slot will be allocated by Week 11 of semester.
- Other conditions
- Time limited, Secure.
- Learning outcomes
- L01, L02, L03, L04
Task description
In this assessment, you will complete two tasks in an in-person assessment:
- You will show your competency at the use of the simulation by demonstrating and completing a required task within the simulation (e.g., purchase an aircraft and configure its seats). The specific task will be determined via a random draw during the assessment. (15%)
- You will demonstrate your understanding of theoretical knowledge through explanation and application of this knowledge from the semester’s teaching material. The specific domain of knowledge will be determined via a random draw during the assessment. (25%)
Each student will have a maximum of 10 minutes to complete this in-person assessment during an allocated time slot. Your specific time slot will be allocated by Week 11 of semester.
Please Note: The presentation will be recorded for marking purposes per UQ Policy.
AI Statement
This assessment task is to be completed in-person. The use of generative Artificial Intelligence (AI) or Machine Translation (MT) tools will not be permitted. Any attempted use of AI or MT may constitute student misconduct under the Student Code of Conduct.
Submission guidelines
Deferral or extension
You may be able to apply for an extension.
The maximum extension allowed is 14 days. Extensions are given in multiples of 24 hours.
Late submission
Late submissions are not accepted for this in-class assessment. Failure to present at the scheduled time will result in a mark of zero.
Course grading
Full criteria for each grade is available in the Assessment Procedure.
| Grade | Cut off Percent | Description |
|---|---|---|
| 1 (Low Fail) | 0 - 29 |
Absence of evidence of achievement of course learning outcomes. |
| 2 (Fail) | 30 - 46 |
Minimal evidence of achievement of course learning outcomes. |
| 3 (Marginal Fail) | 47 - 49 |
Demonstrated evidence of developing achievement of course learning outcomes |
| 4 (Pass) | 50 - 64 |
Demonstrated evidence of functional achievement of course learning outcomes. |
| 5 (Credit) | 65 - 74 |
Demonstrated evidence of proficient achievement of course learning outcomes. |
| 6 (Distinction) | 75 - 84 |
Demonstrated evidence of advanced achievement of course learning outcomes. |
| 7 (High Distinction) | 85 - 100 |
Demonstrated evidence of exceptional achievement of course learning outcomes. |
Additional course grading information
Grades will be allocated according to University-wide standards of criterion-based assessment.
Supplementary assessment
Supplementary assessment is available for this course.
Learning resources
You'll need the following resources to successfully complete the course. We've indicated below if you need a personal copy of the reading materials or your own item.
Library resources
Library resources are available on the UQ Library website.
Learning activities
The learning activities for this course are outlined below. Learn more about the learning outcomes that apply to this course.
Filter activity type by
Please select
| Learning period | Activity type | Topic |
|---|---|---|
Week 1 |
Lecture |
Introduction to Travel Distribution & Transport 1 Introductory content. Lecture attendance: Required. Learning outcomes: L01 |
Week 2 |
Lecture |
Introduction to Travel Distribution & Transport 2 Overview of transport content. Lecture attendance: Required. Learning outcomes: L01 |
Tutorial |
Introduction + Team formation Introduction to TOUR7052 assessments and simulation gameplay. Teams will be formed and encouraged to discuss their airline details. Learning outcomes: L01, L05 |
|
Week 3 |
Lecture |
Watch online lecture content for Module 1: Air Transport Watch online lectures for Module 1: Air Transport. Lecture attendance: Not required. Learning outcomes: L01, L05 |
Tutorial |
Simulation Training + Practice Simulation Setup Teams will set up their Practice Simulation this week. Team logins will be distributed during this week's tutorial. Batching for this Practice Simulation will start on Mon (16 Mar) at 12pm. Learning outcomes: L05 |
|
Week 4 |
Lecture |
Module 1: Air Transport Review Week: We will review concepts and knowledge for Module 1 based on questions posted on Ed discussion board in Blackboard. Lecture attendance: Required. Learning outcomes: L01 |
Tutorial |
Practice Simulation Team consultations will take place during tutorial hours as per your group sign-up. Practice Simulation will be batched at 12pm on Mon and Thu this week. Learning outcomes: L05 |
|
Week 5 |
Lecture |
Module 1: Air Transport Activities week: In lecture this week, we will apply concepts learnt in Module 1 to enhance your understanding. Lecture attendance: Required. Learning outcomes: L01 |
Tutorial |
Practice Simulation Team consultations will take place during tutorial hours as per your group sign-up. Practice Simulation will be batched at 12pm on Mon and Thu this week. Learning outcomes: L05 |
|
Week 6 |
Lecture |
Watch online lecture content for Modules 2, 3 & 4 Watch online lectures for Modules 2, 3 and 4. Lecture attendance: Not required due to public holiday. Good Friday Public Holiday - Friday 3rd April 2026 - Check Blackboard for announcements about affected classes. Learning outcomes: L01 |
Tutorial |
Practice Simulation Team consultations will take place during tutorial hours as per your group sign-up. As your tutorials fall on a public holiday, replacement tutorials will be announced during semester. Practice Simulation will be batched at 12pm on Mon and Thu this week. All Trial Simulation data must be downloaded by Wed of semester break. The system will reset after this date. Good Friday Public Holiday - Friday 3rd April 2026 - Check Blackboard for announcements about affected classes. Learning outcomes: L05 |
|
Mid-sem break |
No student involvement (Breaks, information) |
In-semester Break |
Week 7 |
Lecture |
Module 2: Surface Transport Review Week: We will review concepts and knowledge for Module 2 based on questions posted on Ed discussion board in Blackboard. Lecture attendance: Required. Learning outcomes: L01 |
Tutorial |
Actual Simulation Team consultations will take place during tutorial hours as per your group sign-up. Actual Simulation will be batched at 12pm on Mon and Thu this week. Learning outcomes: L05 |
|
Week 8 |
Lecture |
Module 2: Surface Transport Activities week: In lecture this week, we will apply concepts learnt in Module 2 to enhance your understanding. Lecture attendance: Required. Learning outcomes: L05 |
Tutorial |
Actual Simulation Team consultations will take place during tutorial hours as per your group sign-up. Actual Simulation will be batched at 12pm on Mon and Thu this week. Learning outcomes: L05 |
|
Week 9 |
Lecture |
Module 3: Transport Planning and Infrastructure AirTrain guest lecture. Attendance: Required. Begin work on Annual Report based on Year 1 simulation outcomes. Learning outcomes: L02, L05 |
Tutorial |
Actual Simulation/Annual report consultation Team consultations for the airline annual report will take place during tutorial hours as per your group sign-up. Actual Simulation will be batched at 12pm on Mon and Thu this week. Learning outcomes: L05 |
|
Week 10 |
Lecture |
Module 3: Transport Planning and Infrastructure Review Week: We will review concepts and knowledge for Module 3 based on questions posted on Ed discussion board in Blackboard. Lecture attendance: Required. Learning outcomes: L02, L05 |
Tutorial |
Actual Simulation Team consultations will take place during tutorial hours as per your group sign-up. Actual Simulation will be batched at 12pm on Mon and Thu this week. Labour Day Public Holiday - Monday 5 May 2025 - Check Blackboard for announcements about affected classes. Learning outcomes: L05 |
|
Week 11 |
Lecture |
Module 4: Travel & Transport Distribution Review Week: We will review concepts and knowledge for Module 4 based on questions posted on Ed discussion board in Blackboard. Lecture attendance: Required. Learning outcomes: L03, L05 |
Tutorial |
Actual Simulation/Performance metric consultation Team consultations will take place during tutorial hours as per your group sign-up. The focus of this session will be on selecting the appropriate performance metric in relation to your airline's goals. Actual Simulation will be batched at 12pm on Mon and Thu this week. Learning outcomes: L05 |
|
Week 12 |
Lecture |
Module 4: Travel & Transport Distribution Activities week: In lecture this week, we will apply concepts learnt in Module 4 to enhance your understanding. Lecture attendance: Required. Learning outcomes: L03, L05 |
Tutorial |
Reflective Learning Assessment Reflective Learning Assessment will take place during tutorial hours in Weeks 12 and 13. Allocated assessment timeslots and locations for each student will be confirmed by Week 11. Learning outcomes: L04 |
|
Week 13 |
Lecture |
Course review Review Week: We will review concepts and knowledge for the course in lecture. Lecture attendance: Required. Learning outcomes: L01, L02, L03 |
Tutorial |
Reflective Learning Assessment Reflective Learning Assessment will take place during tutorial hours in Weeks 12 and 13. Allocated assessment timeslots and locations for each student will be confirmed by Week 11. Learning outcomes: L01, L02, L03, L04, L05 |
Policies and procedures
University policies and procedures apply to all aspects of student life. As a UQ student, you must comply with University-wide and program-specific requirements, including the:
- Student Code of Conduct Policy
- Student Integrity and Misconduct Policy and Procedure
- Assessment Procedure
- Examinations Procedure
- Reasonable Adjustments for Students Policy and Procedure
- AI for Assessment Guide
Learn more about UQ policies on my.UQ and the Policy and Procedure Library.